News

Motorcycle parts maker relocating to Fletcher

By Lightning Reports, Published: February 22, 2022

Rinehart Racing, the world leader in performance exhaust systems for Harley-Davidson and Indian motorcycles, announced the acquisition of a 60-acre industrial complex facility and campus from BorgWarner Thermal Systems in Fletcher.

Rinehart Racing’s subsidiary company, Centurion Capital Investments, LLC, purchased the property from the Michigan-based company and will consolidate its current two campuses presently located in the greater Asheville area. The acquisition of the industrial facility will ensure that the legacy of the building’s automotive manufacturing history will continue as it will now be owned and operated by a privately-owned local company whose roots run deep in Western North Carolina, and the NASCAR and Harley-Davidson industries.

“I am proud to be a native of Western North Carolina, and I’m also proud to support American manufacturing right here in Fletcher and Henderson County as we invest in this community for long term growth," owner and CEO Judd Hollifield said in a news release. "Our company is committed to our new community and we feel confident that Henderson County is a valued and strategic place to headquarter our business, as well as subsidiary businesses for long term competitive growth."

The move comes as a result of BorgWarner’s announcement that it is consolidating operations between the Fletcher and Arden campuses and moving a portion of the Fletcher operations into the Arden facility.

Acquiring the industrial complex will provide Rinehart a larger footprint for its operations and will open the door to sustainable growth, along with strategic investment into the local economy through significant job creation and industrial opportunities for other local manufacturing and fabrication companies. Indeed, bringing new industrial business to Henderson County will strengthen the county’s infrastructure for American manufacturing and American made products. “Investments will be focused on adding new technologies, integrating new machinery, and creating dozens of new jobs for the community, as well as providing a platform for additional work for other local small businesses,” stated Hollifield. Job creation will focus on positions in production, logistics, operations, engineering, customer service and management.

“Rinehart’s relocation to Henderson County is a win for the community. Keeping a local company local, means our friends and neighbors can retain employment in the region," Nathan Kennedy, chair of the Henderson County Partnership for Economic Development. "A manufacturing building will continue to manufacture products in our community, a benefit to all citizens”-

The company’s roots are deeply embedded in this area from it’s humble beginnings in 1995 by Gerald Rinehart, a local welder who began welding exhaust collectors for NASCAR legend Dave Marcis and then later for Richard Childress along with countless other NASCAR and INDY car greats. “Mr. Rinehart was a pioneer and the picture of an American dream in the NASCAR industry as well as the Harley-Davidson world and we want to honor the his legacy by continuing to give local individuals opportunities to develop their trade and craftsmanship in order to strengthen themselves, as well as the community," Hollifield said. "While most burgeoning companies inevitably turn to off-shore outsourcing and overseas production, we’ve stood stalwart on the foundational principle that we are committed to local jobs, and ensuring that our products continue to be made in the USA - we’re proud to stamp every box we ship with that, and we’ll be proud to begin stamping those same boxes that are shipped across the globe with 'Proudly Handcrafted in Fletcher, North Carolina.'"

Newly available positions will be in engineering, assembly, manufacturing, and administration. Hiring will begin immediately. Interested candidates may apply by emailing their resume to jobs@rinehartracing.com.

Rinehart Racing is the leading manufacturer of performance parts for Harley-Davidson and Indian Motorcycles. Innovations in performance exhaust, pioneering customer service and the very best quality that ranks second to none make Rinehart Racing performance parts cutting-edge and the undisputed leader in the aftermarket industry. Established in 1995, Rinehart Racing has continued to innovate while remaining dedicated to unmatched quality and grown to a worldwide company setting the standard for what aftermarket parts for American Made V-Twin motorcycles should be. Rinehart carries a legendary and unrivaled reputation of proven performance and is known for a standard of craftsmanship and quality that rises above all others.